<aside> 💡

Vucar is a C2B intermediary platform connecting used car sellers with a network of 2000+ buyers through vehicle auctions, helping sellers achieve the best prices and buyers find ideal cars quickly and professionally.

With the principle “People are the most important asset,” Vucar strives to create a dynamic work environment where everyone can learn, grow, and contribute in their own unique way. We look forward to having you join us on this journey.

</aside>

About the job

As a Digital Marketing Intern at Vucar, your role is central to the hands-on execution and optimization of our core digital advertising campaigns.

You will gain deep practical experience within our "S-A-T" (Sports Team, Action-Oriented, Transparency) culture, learning by doing, driving results, and making a tangible difference. We are seeking a smart, energetic, and critically-minded individual passionate about digital technology and data-driven marketing, ready to embrace challenges, contribute fresh perspectives, and develop with a dynamic team.

Your Mission

As an integral part of our marketing team, you will gain practical experience across various digital domains:

• Campaign Execution & Optimization: Run and optimize paid ad campaigns (Meta Ads, Google Ads - SEM), monitor performance, support planning and content distribution.
• Data Analysis & Strategy: Deeply analyze campaign performance data to uncover insights, leverage data to inform strategy, identify trends, propose improvements or A/B tests.
• AI Tool Utilization & Innovation: Explore, test and apply AI tools to enhance campaign performance and efficiency. We encourage bringing new tool suggestions to the table!
• Team Collaboration & Constructive Dialogue: Share ideas, give feedback, and take ownership of key tasks. Engage in constructive discussions to improve and achieve the best outcomes (Sports Team & Transparency values).
• Content Development (Significant Plus): Create or brief creative content (ad copy, social posts, blog snippets, visuals) for ads and branding. Experience in creating/editing short video clips is highly advantageous.

Goals in the First 90 Days:

• Gain a solid understanding of Vucar's operational processes, "S-A-T" culture, and the ambitious, data-driven goals of the marketing team.
• Take ownership of at least 2–3 key ad campaigns and improve performance.
• Achieve proficiency with Vucar's core digital advertising platforms, analytics tools, and reporting dashboards.
• Identify and propose at least one specific, data-backed optimization or A/B test idea for a live campaign, demonstrating an Action-Oriented and Optimize-Oriented mindset.
• Build strong-effective collaboration with the team and align with marketing goals.

Job Requirements:

• Skills & Experience:
  • Strong interest and basic knowledge of paid digital advertising platforms (Meta Ads and Google Ads).
  • Basic understanding of digital marketing concepts (SEO, content marketing, and product marketing)
  • Strong analytical and data interpretation skills.
  • Good communication in Vietnamese and English.
  • Interest in digital trends, AI tools, and new technologies in Marketing.
  • Familiar with Google Workspace/MS Office.
  • Creative thinking and ability to turn product features into compelling ad messages.
• Mindset & Cultural Fit (S-A-T Values are Essential):
  • Critical thinking & optimization mindset.
  • Proactive, result-oriented, and tech-savvy.
  • Team-oriented and open to feedback and debates.
  • Ownership, accountability, and a willingness to learn by doing.